In the age of social media, it seems like every day there’s a new video making the rounds online. But what makes a video truly go viral, shared and viewed millions of times over?
There’s no one-size-fits-all answer to this question, as different videos go viral for different reasons. However, there are a few common factors that seem to contribute to a video’s viral success:
Emotional appeal: Videos that tug at our heartstrings or make us laugh tend to be more likely to go viral.
Timeliness: Videos that tap into current events or trending topics are more likely to be shared.
Shock value: Videos that are unexpected or surprising can also be more likely to go viral.
relatability: Videos that viewers can easily relate to tend to be more successful at going viral.
Shareability: Finally, a video’s chances of going viral can be increased if it’s easy to share on social media platforms.
While it’s difficult to predict exactly which videos will go viral, these are a few factors to consider when trying to create your own viral video. Do you have a catchy or emotional message? Is your video timely and relevant? Is it easy to share? Answering these questions can help you create content that has a better chance of going viral.